Sunday, March 7th, 2010
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Tuesday, March 2nd, 2010
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Tuesday, February 9th, 2010
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Sunday, January 31st, 2010
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Sunday, January 24th, 2010
Today, blogging has become a phenomenon. Blogging has captured the imagination of everyone, from celebrities to sportspersons to students to politicians. Everyday, almost 175,000 new blogs and over 1.6 million blog updates take place over the internet, according to Technorati – a firm that tracks blogs. By the end of January 2007, 63.2 million blogs were being tracked by Technorati!
Why Blogs?
If the above data doesn’t sound tempting to you then get a load of this. Experts believe this explosive and unheralded growth of the blogging industry is bound to continue for some more years to come. Today, blogging is increasingly being considered as a highly effective marketing tool and there has never been a better time to start your own personal blog than now! Based on the outcome from a recent survey conducted by research firm MarketingSherpa, blogs are the #4 most effective tools for sales leads generation. Their excellent responses to search engines and webspiders have made them very endearing and valuable. They are also the fastest way to build websites – if you don’t know how to build a website in HTML you can use a blog instead.
Blog History
Derived from the term “Web log,” blog is a simply a web page or a website that is partly an online journal or diary, and partly an open forum on which readers can comment. You can either update your blog on a daily basis, or write as per convenience on a weekly, monthly, or any other frequency basis.
Typically, blogs are short, expressive entries (around 200-300 words) and may or may not include photographs, links, etc. Blogging is a technique which needs to be practiced in order to improve. Since blogs are open to everyone, other readers can post their comments or reactions to your writing and continue the dialogue further.
The world of blogs or “blogosphere” literally has several thousands of blogs on every topic you can think of! While many of the blogs are hosted on public blog sites such as Blogger, Windows Live Spaces etc, others are hosted on business or individual websites.
Blog for Profit or Fun
Whether you decide to start your own blog for fun, social interaction or for profit and business expansion, blogging is just plain fun. Moreover, like other marketing tools used by marketing experts, blogs are at their effective best when used correctly. So, even if you a novice at blogging our suggestions will show you how to start your very own profitable blog.
- Sell advertising space. When you sell text links or banners on your blogs, you are essentially selling advertising space to other businesses for the promotion of their services or products. This blog strategy is only going to work if your blog enjoys high page rank on Google and other search engines.
- Offer affiliate advertisements. As a blog owner, you may wish to promote your affiliates by offering visitors links or banners to their products/services. But this would involve setting up your entire blog around the affiliate product or service. You must concentrate on building links to specific website pages for targeted traffic.
- And the simplest way to make profit from blogging is by allowing Google Adsense or any other ads on your blog. Whenever visitors click these ads, you will make money. You can visit www.google.com/adsense for more details. As you can see, there are many ways in which you can not just start your own blog but also make money from it. Use the strategies that are viable for you, match your skill level, and can fit your personal schedule.
Blogs for Business
However, even if you are starting a blog just for social interaction and sharing of ideas there is no harm in make some money as well. If you are starting a blog for business purposes then remember that your competitors are most likely using blogs as well to reach to their customers more effectively. A business blog will help you educate your customers about your business while also making it easy for you to keep pace with a dynamic market.
Simply said, blogs allow your audience to submit their comments, interact with you, exchange dialogues on the information you share with them, allowing you to constantly improve your services and expand your reach at a level where it counts.
A personal blog is a smart statement, so why not start blogging now!
Want to know more information? Then check out this free guide to making money on the internet. Also, get yourself a copy of Blogging To The Bank.
Friday, January 22nd, 2010
Twitter has been around for quite some time now. And its popularity has been instrumental. The cute bird logo and the simple platform to share tweets with friends, colleagues and family have made it an effective social network. Twitter being a microblogging platform is well suited for today’s faced paced life where people around the world complain of lack of time to blog or share information with their social circle.
The number of users who are switching to Twitter is on rise. People are moving from the conventional blogging or social networks like Facebook and MySpace to Twitter’s tweets. However, it is not only about sharing information with your friends. Twitter has a lot more to offer. Following are ten tips to extract best out of Twitter:
Keep it short and simple when it comes to tweets. It is a microblogging platform and condensed to 140 characters per tweet. To unfollow you is just a click away for your followers. Therefore tweet often and tweet only quality. Follow people strategically. Just don’t follow anyone to everyone. Especially when you are planning to explore the marketing possibilities through Twitter. Therefore establish a base of followers or start following others if they have share similar interests as yours. Twitter is not all about making money. It is an effective social media network that enables you to connect to people around the globe in no time. Do not post spam through your tweets. It is a big turn off for others. You can use tools like Tweet Later and others to manage your tweets when you are on the move. Through these you can save your tweets and set them accordingly to publish the tweet in future. Retweet to the tweets of your friends and followers. This helps in building rapport amongst them. They would only be interested in you if you are interested in their deeds. Don’t post too much. Concentrate on posting some quality content if you are trying to derive business benefits from Twitter. Make a complete profile. Make sure to include ‘One line Bio’ and other details like interests and hobbies. Always follow an influential and innovative people. You can grow with them.
Twitter is just a social networking tool. If you are looking to explore business benefits through viral marketing or general marketing of your products and services, you have to spend more time on twitter. The time you need to spend would majorly involve in identifying a quality set of followers or people whom you can follow. Be patient as a newbie. Start to discover the features twitter can offer. It is important for you to understand how to leverage the reach of Twitter and use it accordingly to drive your business needs. So discover the business possibilities through Twitter!
Wednesday, January 20th, 2010
In this article, I’m going to share with you a very popular
Social Networking site called Twitter.com that you can literally
spend just about 5-10 minute a day on and be able to attract a
very good amount of high quality traffic in the form of fans and
music buyers back to your website or myspace page. And its really fun.
Before we begin, I want to let you know that very few people are
using this method of attracting new fans and attention to their music, why?
Simply because they either A- Don’t know or B- Are to lazy
In fact, if you take the steps that I give you below and apply them
you’ll be way ahead of everyone else.
Are you ready? Great, then lets begin!
Things You’ll Need to successfully use twitter:
* Computer
* Internet / mobile
* Few seconds of time
Step 1 – SMM (social media marketing) is the latest online
marketing trend to hit the music industry because its an highly
profitable and easy way to build brand recognition for you the
artist.
It’s a also a great way to get new fans to your website, blog or
Myspace page through social media like facebook, myspace, flickr,
youtube, digg and the like.
Social media sites are web sites where news, photos, videos and pod
casts are hosted through user submission. If you’ve ever thought that
marketing your music through social media is time consuming,
Twitter is an exception
Step 2 – The reason why I really like Twitter is because it is
a lot easier and simpler social networking and
micro-blogging service. All you will need to do is answer the
question, ‘what are you doing?’ in less than 140 characters. These
short messages are called “tweets”. Your tweets are immediately
displayed on the your profile page and instantly delivered to other
users who are following you (i.e. your fans.)
So for instance, some of your tweets may look like
“I’m in the studio recording a new song for the next CD”
“I’m sitting at the park writing a new song”
“I’m at the SWSX music conference”
So do you see how this works? Pretty easy right?
So how do you start Tweeting?
Step 3 – Sign up for a free twitter account. The most important
thing that you want to remember is to use you Artist name, Business
Name
or Real Name rather than some abstract alphanumeric
combination. This will help build credibility.
The next step is to change a few things in your profile,
immediately. Include keywords about your music and genre, interests
and whatever you want to use twitter for. You can restrict your tweet
delivery to those in your circle, but I suggest leaving the
Default setting in place, which is “delivery to everyone”.
Step 4 – Click ‘find and follow’ to follow people from your aol,
yahoo gmail and other email contacts who are already tweeting. You can
also find people with similar interests by searching for a keyword
according to your Genre or interest (i.e. Jaxx Music, Hip Hop,
Country). Click follow, if you find any interesting.
By the way, My twitter name is TyCohen 
Step 5 – Now you are all set to send your first tweet. Type a small
message (max 140 characters including spaces) telling people what
you are doing. You can send tweets through twitter website or
instant messenger or SMS from your cell-phone. You need to confirm
your cell phone number first. Do this by clicking devices.
If you think it doesn’t make any sense and is sheer waste of time,
then you are under estimating twitter potential.
Step 6 – Twitter allows you to add links in the tweets which is a
huge marketing benefit to you. You can use
this to display your own links. For ex: one of my tweets today was
“Using MySpace to Make Your CD Sales Soar!
Step 7 – By tweeting frequently, following and being followed, you
can grow a small community of people with similar interests and who
recognize your name and your brand!
Step 8 – I downloaded a great time saver Twhirl. It is a third
party application for twitter. If tweeting takes around 60 seconds,
Twhirl cuts down that time to below 10 seconds.
Twhirl stays on the desktop (logged in). I don’t need to visit the
twitter website during my hectic workday. All I do is, click the twhirl
icon from the system tray and type a short “whatever I’m doing”
tweet and send. Twhirl also notifies when I receive messages from
my followers or anyone that I’m following. So I don’t miss a thing and
all without wasting my time.
You can also use twhirl to upload pictures to twitpic.com, a site
to share photos.
There are many applications for twitter like twitterfeed (similar
to twhirl), twittervision, which shows the geo position of the your
twitter friends and so on.
So there you go! A quick and easy way to expand your marketing to
millions of people all for free.
Happy Tweeting.
Your Music Business Coach!
Ty Cohen
This article was written by Ty Cohen ,
the Music Business Coach! Get a
free copy of our Music Industry
Tuesday, January 19th, 2010
Should I write about sand castles, the Bahamas, black & white photography, crocheting, miniature cars? Today it seems everyone and their mother has a point of view or an interest in something. Why would my opinion matter to anyone? Who am I to them, anyway? Most importantly, can I really make any money blogging?
What is a blog, anyway? A blog is a kind of website that is maintained by a person on a regular basis. There are usually entries of commentaries, descriptions of special events, or even graphics or videos shown regularly.
“What benefits are there to blogging?” Good question…and there are a few answers to that. One benefit to blogging is just for the sheer excitement and fun of creating your own “place” online. You may want to blog to share some amazing info that you know a lot about with the world on a regular basis. Are you a pro at building model airplanes? Maybe you know all there is to know about how to scuba dive in the Bahamas, or how to make the best chili this side of the border. Whatever your interests are, it could be a great thing to blog about (and share with others).
Some people are even creating a blog to jot down all the minute details of their own personal lives. But I have to say, there is one definite benefit to blogging you may not have even thought of yet…and that is blogging to make some serious money!
The beauty of it is you can make money selling your own product or affiliate products on any blogging subject you are interested in. You will find countless products you can sell through your own blog. The other benefit is that your viewers will trust you, and respect you so much that they will be interested in the various products you share with them.
We are living in a time when most jobs are getting outsourced to other countries, but one thing stays the same. The internet is here to stay. If you have something of value to put online in a blog, you may soon find that you have a large following of people coming to visit your site on a daily basis just to see what you will write about next.
When you start to make some money from your blog, you won’t have to worry about getting “laid off” ever again. You can create your own business, and make a part time or even full time income! That’s a huge benefit.
But be sure not to use your blogging power in a selfish way. Be trustworthy, give good valuable information, and be sure to think about the long-term. Your blog could be going strong for decades to come.
The Online Business Library.com provides detailed information about monetize my blog. Download our free Solutions Guide today.
